The market for building homes with aging-in-place modifications continues to grow in the United States with the median age of the country’s population nearing 40 years old.

Despite 30% of the U.S. being over the age of 55, just 17% of NAHB’s members build age-restricted housing for people 55+, according to the 2024 Member Census. Remodeling is also a popular way to satisfy customers looking to stay in their current homes.

Upcoming Webinars

NAHB will host three CAPS (certified aging-in-place specialist) webinars (open to members and non-members) in November to teach the technical, business management, and customer service skills necessary to complete modifications for aging-in-place.

How to Market and Communicate with the Aging-in-Place Client
Nov 5 | 9-5 p.m. ET

Chris Moore, president of Senior Remodeling Experts who has more than 40 years’ experience in the construction industry, will host the first of three live online courses needed for the CAPS credential.

This course will equip builders and remodelers with the knowledge and tools to effectively market and sell services to the aging-in-place market.

Register here.

Design Concepts for Livable Homes and Aging in Place
Nov 12 | 9-5 p.m. ET

Moore will lead a course that helps identify common challenges and understand attractive design concepts to create a safe and comfortable environment for clients who want to age in place.

Register here.

Details and Solutions for Livable Homes and Aging in Place
Nov 19 | 9-5 p.m. ET

Moore will discuss design solution techniques, innovative products and best practices for product installation for CAPS professionals to use when creating livable spaces in which to age in place.

Prepare to engage in hands-on activities from real case studies to apply the material you’ve learned through all three weeks.

Register here.

Register for all three courses at a 10% discount here (members only).